I write effective communications that tell stories

I have always been fascinated with the stories we tell each other—to drive change, to inspire others or to simply serve as a comforting diversion from our daily lives. Competing for attention in our technology-driven, information-saturated world is getting harder and harder, but experience has taught me that meaningful stories will always resonate.

Welcome to my professional portfolio! I’m happy to share some of my work with you, so please feel free to review the examples of my writing on the other site pages.

Getting to know me… After a childhood spent devouring books, I pursued a bachelor’s degree in English Literature at the University of Florida. I continued this passion in my Master’s program at Florida State University. I always excelled at writing, but it wasn’t until I began working in communications at the Florida Department of Health that I realized I also excelled at writing messages that people needed to hear in a way that could make them listen and understand.

A little bit about my communications philosophy…In every communications role I’ve had over the years, I have always considered myself to be a storyteller first and foremost. Whether I am communicating to internal or external audiences, developing content for different channels and platforms, leading communications initiatives or working with others to craft and fine-tune messaging, I focus on the story I am trying to tell and then decide on the best way to tell that story. Every communication starts with a narrative.
 

What I bring to the table

Strategic planning and communication for complex change management, business transformation and culture initiatives; merger integrations and organizational restructuring

Development and execution of communication strategies and content with oversight of key communication channels

Trusted communications advisor and content generator for C-level leaders and key stakeholders

Development of integrated, proactive communications and marketing campaigns to reposition brands and drive awareness

Additional career information is available in my resume. Don’t hesitate to reach out via email for more details!